A customer loyalty program shouldn’t focus on your brand preferences — it should be all about the customer. Omnichannel loyalty programs can be one of the most successful tactics for boosting revenue ...

NEWTON, Mass., March 7, 2011 (GLOBE NEWSWIRE) -- Ace Hardware, the largest retailer-owner cooperative, has 4600 stores and generates approximately $12 billion in revenues. Ace's company-wide loyalty ...

The customer development group at a large, publicly held high-tech company needed a central repository of data to help identify satisfied customers willing to be references when sales associates ...