If you’re a student, I challenge you to do an exercise. Go to your email inbox from two years ago. Pick one and read it. Are you cringing at the length, content, and word choice used in your email?

Email volume is up 33.9% — here's how we increased CTR 10% and turned cold leads into 631 replies and 95 calls per week.

The problem? We get so many emails, the vast majority aren’t opened or read. Statista reports that in 2021, 320 billion emails were sent and received worldwide. We only opened around 18 percent of ...

Crafting an effective business email has become something of a lost art. More and more professionals are receiving correspondences with impersonal or no salutations, misspellings, lack of structure, ...

When was the last time you sent an email? Did you know that, according to Statista, roughly 306 billion emails were estimated to have been sent and received every single day in 2020? There are only ...

Customer communication during COVID-19 is critical. Important information about changes to the customer experience, policy changes, and safety tips are often best communicated to customers in email.

Back in 2007, freelancer writers like myself were paid crap per piece of website content. Due to the youthful tastes of search engines and digital content, algorithms were much simpler to conquer. The ...

Email is often used in the corporate sector. Depending on one's perspective, it may be a source of both good and bad news. And sure, we do need to be blunt in our ...

It’s hard to believe that email was ever a novelty — today it’s a lifeline for pretty much every professional in every industry. It’s nearly impossible to imagine navigating professional life without ...

Opinions expressed by Entrepreneur contributors are their own. The adage that first impressions mean everything is truer than ever within the world of emails. See walls of chunky text or misspelled ...