It’s no secret that when you want to learn something new—whether it be a recipe, a song, or a workout routine—you’ll seek out a how-to video. Your average content creator realizes this and is always ...

Odds are fairly likely that you’ve been in a room when someone has asked a content marketer or social media manager to “make a viral video.” Unfortunately, the task isn’t as simple as it seems. Videos ...

A few years ago, Brown University transitioned away from offering alumni interviews to all their applicants and took a more innovative approach: allowing applicants to submit a two-minute introduction ...

Forbes contributors publish independent expert analyses and insights. Barry Collins is a tech journalist writing about PCs, Macs and games. Unless you’re a Hollywood-grade director, you’re likely ...