I’m a little surprised Pantone needs to bother with a $650 color-reading device when their $10 iPhone app already does the job (and more), but for professionals involved in the creative scene this ...

Pantone has chosen its 2026 Color of the Year, and depending on how you look at it, it could be colorless — or the reflection of every color. The "color?" White. Cloud Dancer (PANTONE 11-4201) to be ...

In a colorless move that, Pantone says, speaks to our collective longing for calmness, a clean slate, serenity, and focus, the New Jersey-based global color authority named Cloud Dancer — a billowy, ...

Pantone has released a countdown clock for its annual Color of the Year announcement, set to be revealed on the morning of December 4. The color choice is widely used to shape decisions in numerous ...