Have you thought about the modern customer journey? A customer can enter a store, browse through products, view offers, check detailed reviews and even make a purchase—all with a quick phone scan! As ...

QR codes are everywhere, and they can also be dangerous. Here’s how to stay safe with some hints from Tom Merritt. QR codes have become ubiquitous, driven to even wider use by pandemic concerns. Lots ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

Smart tools are everything in the world of fast-moving startups and lean marketing teams. You want to work faster, reach more people, and reduce friction between your brand and your customers. But ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...

Marketers remain bullish on the potential of QR codes, but a Temkin Group study in April found that only 24% of US adults are actually using them. So notes Dan Wilkerson in an article at Mashable.

With 45% of U.S. shoppers stating they had used a marketing-related QR code, its time to update your QR code strategy. The use of QR codes in marketing is growing, with current data showing that 78% ...

MIAMI--(BUSINESS WIRE)--uQR.me, a free dynamic QR code generator site created by Mobile Leaves, today announced the official release of its QR Code statistics. The free service draws on a database of ...

If the UPC code was the salient product symbol icon of the last century, the QR code will surely represent the 21 st century. This two-dimensional matrix barcode is universally readable by camera or ...

It’s in the delivery. QR Codes give businesses a direct line from offline interest to online action, but only if what’s behind the code matches what shoppers actually expect when they scan. And ...

New ways to reach potential customers seem to emerge online every hour, so it's little wonder that some of these technology tools are ignored. One of the latest and most useful forms of marketing ...