Designing QR code experiences that drive customer lifetime value

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

QR Codes are here to stay: Are brands meeting expectations?

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

Why your QR Codes shouldn’t always lead to the same place

Uniqode reports that dynamic QR Codes can route users to different destinations based on context, enhancing marketing ...
Forbes

How To Increase Product Sales With A Product QR Code

Nitin Gupta, founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. Retail brands adopt various marketing strategies to reach a ...

How packaging QR Codes turn retail customers into owned contacts

Uniqode reports that brands can leverage packaging QR codes to build direct customer relationships, overcoming retail access ...
Popular Science

How to cross-stitch a QR code—and why you should

🛍️ Amazon Big Spring Sale: 100+ editor-approved deals worth buying right now 🛍️ By Ruth Kogen Goodwin Published Jul 16, 2021 6:00 PM EDT Add Popular Science (opens in a new tab) Adding us as a ...
Forbes

How A QR Code Payment Standard Can Fuel Instant Payment Adoption

Carlos Netto is Co-founder and CEO of Matera, a software company he founded over 30 years ago in Brazil. QR codes are all around us—in stores, at the gym, in restaurants and even on TV. These URL QR ...