The Windows app store has taken many forms over the years, first launching with Windows 8 in 2012 as the "Windows Store," a marketplace for "modern" apps that never fully materialized. The store was ...

In its early days, the Microsoft Store (which was previously known as the Windows Store), had a bit of a middling reputation, in part because it was full of low-quality tools. With the launch of ...

Posts from this author will be added to your daily email digest and your homepage feed. is a senior editor and founding member of The Verge who covers gadgets, games, and toys. He spent 15 years ...

After weeks of teasers and leaks, Windows 11 is official. Messy livestream aside, it looks like a sweet update. Though a leaked build revealed some of what was to come, and the OS upgrade doesn’t look ...

Ads are about to make their big debut in the Microsoft Store on Windows. Today, Microsoft announced the change, saying that developers can now advertise their apps directly in the Microsoft Store app ...